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Tactics to Generate Leads with Conversational Marketing


In an environment without tradeshows and event, digital campaigns have increased in importance for demand generation. Meanwhile, marketers miss out on leads when target buyers actively browse the site, consume content, and leave without any active engagement.

Many portfolio companies have benefitted from using chatbots like Drift. Join us for a discussion, including tactical examples of best practices, about how you can implement conversational marketing to:

  • Speak effectively to your prospective customers in a remote work environment
  • Amplify campaigns with segmentation and personalization
  • Convert more web traffic into revenue
  • Increase the ROI of your marketing programs without adding headcount

There will be time reserved for Q&A with Drift after the presentation.

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