Sydney, Australia, 16 April 2014 – Campaign Monitor, a global leader in SaaS-based email marketing and design solutions, today announced that Insight Venture Partners has invested US$250 million in the company. Founded in 2004, Campaign Monitor has been profitable every quarter since launch with sales consistently growing at solid double digits annually for the last decade. This is the company’s first round of funding and will support continued product innovation and accelerated global expansion.
David Greiner, co-founder of Campaign Monitor, stated, “Campaign Monitor began with a goal of making email marketing an enjoyable and intuitive experience for designers and marketers – and that mission has fueled our product innovation for the last decade. We’re pleased to partner with Insight as we continue to build a world class email marketing platform and invest in further international growth.”
“We are planning major new product launches across the platform in the coming year, including a powerful new email designer and intuitive campaign automation,” said Ben Richardson, co-founder of Campaign Monitor. “I’ve never been more excited about the future of Campaign Monitor and the opportunity ahead of us.”
Campaign Monitor is a leading email marketing solution for creative agencies, high-growth businesses, and major global companies. The product is cost-effective and simple enough for anyone to use, and scales to meet the needs of some of the world’s largest brands. Campaign Monitor currently has more than 100,000 active paying customers in over 170 countries.
Deven Parekh, managing director at Insight Venture Partners noted, “Campaign Monitor leads the market in SaaS email marketing and design solutions. We have been impressed by their remarkable global growth, widespread adoption and high customer satisfaction. Insight’s investment will help the company capitalize on the global demand for their solutions and build a global team to serve customers in all markets.”
Campaign Monitor co-founders Ben Richardson and David Greiner will continue to lead the company. Managing directors Deven Parekh and Nikitas Koutoupes, along with associate Dan May of Insight Venture Partners will join the company’s Board of Directors.
About Campaign Monitor
Campaign Monitor is a leading email marketing platform that makes it easy for any business to grow their audience, send beautiful email newsletters and see stunning reports on the results. The company was founded in 2004 and has been profitable every quarter since launch. More than 100,000 paying customers in 170 countries rely on Campaign Monitor to manage their email marketing. Visit www.campaignmonitor.com for more information.
About Insight Venture Partners
Insight Venture Partners is a leading global private equity and venture capital firm investing in software, Internet, and data-services companies. Founded in 1995, Insight has raised more than $7.6 billion and made more than 190 investments worldwide. Insight’s mission is to find, fund, and work successfully with visionary executives who are driving change in their industries. Insight provides them with practical, hands-on growth expertise to foster long-term success. For more information on Insight and all of its investments, visit www.insightpartners.com.
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