
Senior Director, Marketing COE
Prior to joining Insight, Whit led marketing programs for multiple SaaS technology companies, including BounceX, MAZ Systems and Neverware. He was responsible for all facets of demand generation including vendor selection, CPC, SEO, email, conferences, webinars, conversational AI, and marketing analytics. At L2, he co-authored digital marketing research reports that benchmarked brands’ digital competency in both the publishing and retail categories.
A native New Yorker, Whit graduated cum laude with a BA from Hamilton College and with an MBA from NYU Stern, where he specialized in digital marketing, finance, and technology. As co-head of the Stern Technology Association, he received the President’s Service Award for the club’s extraordinary and positive impact on the NYU community. Outside the office, Whit enjoys running, tennis, baseball, classic video games and karaoke.