Webinar: How to Leverage Buyer Intent Data


According to Forrester research, 80% of senior-level marketing individuals agreed that using intent data for targeting was valuable. To help grow your sales and marketing efforts, we have partnered with G2 Crowd to host an informative webinar on how to leverage buyer intent data.  

During the webinar, the experts cover the following topics: 

  • Implicit Buyer Intent vs. Explicit Buyer Intent
  • 3 Stages of Buyer Journey
  • How to Use Intent Data 
  • Examples from Insight Portfolio Companies
  • Operationalizing Buyer Intent Data

If you would like to learn more about G2 Crowd, please contact Clay Bentley at Cbentley@g2crowd.com.

Download the presentation slides here

  • Insight Venture Partners Office

    Insight Onsite

    Capital is a commodity. Insight Onsite is not. Our program is tailored to providing useful advice to growing companies. We’ve built scalable programs and a talented, committed team of operators who work alongside portfolio companies. We are obsessed with getting better at our craft, learning from mistakes, staying ahead of technology trends…